Software as a Service (SaaS) is a way of delivering apps over the internet without the need for complex software and hardware management because it is cloud-based. In simpler words, instead of installing and maintaining software, you can just access it through the internet. Some popular SaaS providers are Google Workspace, Dropbox, Salesforce, and BigCommerce.

The SaaS space can be uncertain and unpredictable, but it doesn’t have to be.  

In our recent Fast SaaS Masterclass webinar with Victor Baglio, Solutions Driven’s Nicki Paterson and Kluster’s Rory Brown quizzed the Leanplum Global Sales Development Director on building world class SDR teams.

We discussed what traits are vital in SDRs and the effects of failure on motivating a workforce. This is important because a lot of businesses are struggling in this aspect of their organisation.

Victor is the Director of Global Sales Development at Leanplum, the Multi-Channel Customer Engagement for Mobile Apps. Leanplum maximises customer engagement and builds lasting and valuable relationships through multi-channel message optimisation. A sales expert, Victor has worked with Sage, IBM, Siebel Systems and Fictiv, building world class teams to grow healthy pipelines that feed dominating revenue.

Watch the full webinar here to get all the insights and learn how to scale and ramp new hires.